Teladoc

Medicaid Campaign

2020 forced all of us to re-evaluate our relationship with healthcare. For some, it became more critical than ever. For others, it remained a luxury. Teladoc approached 20nine with an easy-to-use tele-medicine solution for medicaid users - an option until now, was reserved for the wealthy. The challenge? We needed to know our audience inside and out, and to build trust quickly and overcome their skepticism to help them realize, telehealth, medicine and care is just at their fingertips.

 

Created under the agency 20nine
Creative Director: Kevin Hammond
Associate Creative Director: Juliana Lynch
Strategist / Copywriting: Len Jacobson
Art Director / Lead Designer: Sarah Seamonson
Copywriter: Johnny Kerr

 

Concept One

Screen Shot 2021-02-07 at 5.26.47 PM.png
Screen Shot 2021-02-07 at 5.26.55 PM.png
Screen Shot 2021-02-07 at 5.26.29 PM.png
Screen Shot 2021-02-07 at 5.27.02 PM.png
Screen Shot 2021-02-07 at 5.27.17 PM.png
Screen Shot 2021-02-07 at 5.27.09 PM.png
 

Concept Two

Screen Shot 2021-02-07 at 5.27.34 PM.png
Screen Shot 2021-02-07 at 5.27.41 PM.png
Screen Shot 2021-02-07 at 5.27.28 PM.png
Screen Shot 2021-02-07 at 5.27.45 PM.png
Screen Shot 2021-02-07 at 5.27.50 PM.png
Screen Shot 2021-02-07 at 5.28.01 PM.png
 

Concept Three

Screen Shot 2021-02-07 at 5.28.15 PM.png
Screen Shot 2021-02-07 at 5.28.10 PM.png
Screen Shot 2021-02-07 at 5.28.24 PM.png
Screen Shot 2021-02-07 at 5.28.30 PM.png
Screen Shot 2021-02-07 at 5.28.41 PM.png
Screen Shot 2021-02-07 at 5.28.49 PM.png
 

Final Campaign Direction

Screen Shot 2021-02-07 at 5.29.28 PM.png
Screen Shot 2021-02-07 at 5.29.23 PM.png
Screen Shot 2021-02-07 at 5.33.41 PM.png
Screen Shot 2021-02-07 at 5.30.26 PM.png
Screen Shot 2021-02-07 at 5.30.36 PM.png
Screen Shot 2021-02-07 at 5.34.22 PM.png
Screen Shot 2021-02-07 at 5.35.00 PM.png
Screen Shot 2021-02-07 at 5.33.54 PM.png
Screen Shot 2021-02-07 at 5.34.06 PM.png
Screen Shot 2021-02-07 at 5.34.00 PM.png
Screen Shot 2021-02-07 at 5.34.31 PM.png
Screen Shot 2021-02-07 at 5.34.36 PM.png